Ling Lee
Editorial case studies with crisp before/after visuals.
Strong narrative flow — problem framing, research, and shipped UI live side-by-side. A good reference for designers who want their thinking to read as clearly as their pixels.
A hand-picked selection of UX designer portfolios built on PortfolioLink — from SaaS and B2B enterprise to creative agencies. Use them as inspiration, and as concrete templates for structuring your own case studies, layouts, and project pages.
Editorial case studies with crisp before/after visuals.
Strong narrative flow — problem framing, research, and shipped UI live side-by-side. A good reference for designers who want their thinking to read as clearly as their pixels.
Minimal layout that lets project covers do the talking.
Great example of restraint: a tight grid, generous whitespace, and one consistent type system across every case study.
Process-first portfolio with annotated flows.
Shows the messy middle — sketches, wireframes, usability notes — instead of only the polished final screens. Recruiters love this.
Product-led case studies with measurable outcomes.
Each project leads with a metric (conversion lift, activation rate, time-on-task) before the visuals. A template worth copying for senior IC roles.
Hybrid UX + brand work in one shareable link.
Useful pattern if you straddle disciplines — the portfolio sequences interaction work and identity systems without feeling fragmented.
Enterprise case study with stakeholder maps and governance flows.
B2B UX is rarely flashy; this portfolio wins by documenting how complex approvals, role-based permissions, and legacy integrations were untangled into a single coherent product experience.
End-to-end service blueprint tied to a shipped client outcome.
A strong example for designers working in agencies: it pairs the customer journey with back-office workflows and shows the business result rather than just the final screens.
Research-heavy portfolio with traceable insights.
Each case study opens with the research question, participant profile, and key findings before any UI appears. Ideal for designers pitching roles that sit between research and design execution.
The best UX portfolios aren't the prettiest — they're the easiest to read. A hiring manager or client should understand, within 30 seconds: who you are, what problems you solve, and what you've shipped. Everything else is supporting evidence.
Open each case study with the result — "reduced onboarding drop-off by 38%" beats "redesigned onboarding flow." Process matters, but it should follow the headline, not replace it.
Depth beats breadth. Pick the projects you can talk about for an hour, not the ones that fill the most pixels. Reviewers skim — give them fewer, stronger signals.
Context → problem → research → solution → result → reflection. Use the same shape across every case study so reviewers know where to look. Surprise is great in design; it's a tax on portfolios.
If client work is under NDA, swap the company name for a sector label ("a B2B fintech") and use ranges or percentages instead of absolute figures. Vague stories are worse than anonymised numbers.
Most portfolios are opened on a phone, between meetings. A clean, single-link portfolio that loads in under two seconds will out-convert a fancier site every time.
B2B and enterprise UX rarely looks like consumer app design. The wins live in complex workflows, stakeholder alignment, and measurable efficiency gains. If you are targeting enterprise or SaaS roles, make sure your portfolio shows:
The examples from Reza Gamal, Casa Digital Partners, and Alya Putri above show these patterns in action. Use them as a reference when your strongest work is invisible to the end user but transformative for the business.
Every example above was published on PortfolioLink. Pick a layout, paste your case studies and metrics, and share one clean URL — no hosting, no Figma exports, no site builder.